The Green Agenda: A Business Guide

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The Green Agenda: A Business Guide

Free UK delivery on The Green Agenda: A Business Guide

In Paperback Format
The Green Agenda: A Business Guide

£9.95
ISBN
9781905356980
Author
Alan Calder
Published by
IT Governance Publishing
Publication Date
05 Mar 2009
Format
Paperback
Extent
112 pages

This business guide to Green IT was written to introduce, to a business audience, the opposing groups and the key climate change concepts, to provide an overview of a Green IT strategy and to set out a straightforward, bottom line-orientated Green IT action plan. The fact that this will also enable the organization to comply with the growing range of ecologically-focused range of regulations is an additional benefit!

Green has become an important business issue. If consumers want to buy from Green organizations, then organizations have to consider their positions, their marketing strategies, their product ranges and their overall operational approach. While there is also a fast-growing market for suppliers of Green products and services, there is a much larger group of organizations that does not yet know how it should respond to the Green business challenge, not least because the business benefits of pursuing a Green strategy are not necessarily that well articulated. 


Online Shop | Books for your Business | IT Governance Publications | IT Governance Pocket Guides |  The Green Agenda: A Business Guide

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